Posts Tagged ‘Girly Logos’
Any one with 10 fingers and a decent computer can create a graphic. (Have you seen the guy that can create the Mona Lisa in MS Paint?) Logos, however, are a bit more complicated. Even some of the most skilled designers will hit a dud. But more than skilled, they have vision, able to transcend the indecisiveness and confusion of the client.
Your Logo will represent YOUR perceived value and quality of your product or service and persuading the masses to buy, thus creating branding, a by-product of your logo. If a logo is not well designed, the opposite happens.
But before you fork out any cash to any designer, here are some things to keep in mind and questions to ask your chosen designer;
- Font sample anyone?- Just like the cheese sampler plate at the supermarket gets everyone`s hands in it, so will a free font. Whether you are paying $35 or $2500, if the font used was free, you might as well get that logo free too. Fonts alone can make the logo! They communicate feeling just like a picture can. Make sure that if anyone else wants to “borrow” inspiration from your branding, your designer has, at least made it hard enough for them to try. I have been known to splurge on fonts, but even before I spring the cash for fonts, I make sure no one is giving the chosen font away free.
- You got PMS?-Although most printing companies have accommodated digital printing, specialized type printing still go CMYK. Even more than CMYK, PMS, the Pantone Matching System is the leading color system for the printing industry. What does this mean to you? As long as your graphic designer used the proper software, this should not be a problem. Other wise, be prepared to pay someone else to decipher the colors.
- Vector, Pixels and you- The way your logo (or illustration) is made really does matter. Just like the difference between whole wheat and white bread, there is a difference between vector and pixel based graphics. Vector graphics can be resized without loss of resolution, whereas pixel(bitmap) base graphics will not resize as gracefully. 300 dpi is the norm for printing, 350 is better. Web resolution is best between 72 to 92 dpi. Once again, as long as your graphic designer used the proper software, this should not be a problem. If your logo is in bitmap format, it will have to be rasterized.
- License to what?- This one can be tricky, specially with illustrations. I rarely place restrictions on logos, and only do so if they have an elaborate graphic. Regardless of restrictions, the client must always be free to brand themselves with the logo. If your designer used a graphic from a stock company, you`ve got more than a trick to deal with. Most stock companies place costly printing and distribution restrictions on their graphics to be able to resell them. Branding yourself with them will be near impossible, not to mention your new look will be shared with a few hundred thousand people. So ALWAYS ask the designers, Do you draw your own graphics or use stock companies??
- Something borrowed, something stolen?-Michael de Meng has the following to say about creativity: “In my view, creativity is a rampant thievery mixed with reinterpretation . . . I see the act [of creativity] as being like a martini shaker, in which you add all those ingredients that you like or admire. Three parts Picasso, two parts Joseph Cornell, seven parts Mexican Folk Art, a splash of abstract expressionism, and garnish with a twist of Daidism.”[C1] I couldn`t agree more, and would like to add the following, “If you are not creative enough to reinterpret someone`s idea and make it your own, then perhaps you are in the wrong business.” Many have been the times I have found my designs mangled into someone`s idea of a site. Taking a bunch of ideas and creating your own design is a gift. Photoshopping someone else`s work and selling it as your own, it`s plagiarism in the new millennium.
- Research for Dummies- Before you go to a tattoo parlor, you know exactly what you want on your skin. After all tattoos are a lifetime commitment. Well, so it`s a logo. Very few companies change their logo radically, for fear they will lose their already established branding. So before you go to the designer, research what your target market is and start from there. Oh, and for those who after giving the designer all the information, still research more and hand that to the designer after they started drawing, that is equivalent to you saying, “hey wait, I think I want a red heart instead of a green dragon” after the tattoo guy has started inking you green.
- Will you Jump off the bridge, if everyone else does?- When following a trend, always ask yourself, is everyone doing it? If so, to what extent? I know that to some degree, in order to attract the masses you may have to accommodate a less-than-appealing-to-you design. Compromising your style for the sake of maintaining yourself in the competition, may mean you will be vying for attention in a already saturated market. What to do? If girly is what you like and it`s your style, go for it. If contemporary is more like it, knock yourself out. Make sure you are doing this and giving it your own flavor and communicating that to your designer. Being yourself may mean the difference between getting a beautiful logo or getting a copy of a better logo.
- Speak now or forever hold your peace- Always let the designer know whether they are on the right track or not. It`s a little like playing hot potato with the vision in your head. If you are not able to speak the picture, draw it, collage it, do anything you need to do to get the design out of your head and to your designer.
- Keep it simple- I love frill just as much as the next girl, but a logo that is more like an illustration will go out of style faster than one that is simple. Usually the rule is, if it can be sized up or down and still be identified and if it looks good in grayscale. I also like to see if taking out all color and just leaving it black and white will make it change in any way for me. It just my little quirk, I`m sure other designers have theirs.
- Hire a surgeon for surgery- Designers go to school and learn the art of communicating with graphics, just like any professional in their field. Better than education, experience based on that education will show in the quality of the work. So when choosing a designer, a) See how many companies are still in business and using their graphics, (here is one of my first logos) b)Who do they prefer to work with, sole proprietors, small businesses or corporations. This will give you an idea on how to create rapport with the designer. c)How accessible are they? Phone? Email? d) Above all, make sure you are given a contract you can understand. If you can`t understand it, ask for their short version! I have one!

Asking someone to respect your copyright is one thing, telling them not to be "inspired" by your work is ridiculous. There is a right and a wrong way to interpret ideas.

Regardless of what business you are in, giving your graphics that girly flavor brings a different spin to an old and tired concept. Girly design is always trendy and can revive your business.
Whether you are starting out from scratch, redesigning or creating your stationery, girly design lends itself to many options. You don`t have to paint everything Pink, color is just one of the many choices you have.
From elegant patterns to fun, colorful backgrounds, putting your girly design together can be your opportunity create something truly special.
The Process | Logo | Revisions | Illustration and Site | Stationery | Management
There are many good places where to go and print your design. You should always keep in mind that what you see in the computer monitor in RGB- or better known as red, green and blue- in not what you see on printed matter or in CMYK- cyan, magenta, yellow and key.
Paper also plays a big part on how those colors will look. Matte paper will down play vibrance and hue value. Glossy is perfect for vivid color and logos with patterns and the colors stay true to their values. Also the thicker your business card is, the less likely your client is to dispose of it. Please consult with me before choosing a printer.
- Girly, Feminine Logos
- Hip & Girly Character
- Chic and Girly Boutique Illustration
- Elegant, Feminine & Girly Natural Media Illustration
- Retro Pinup Illustrations
- Brocade, French DamaskToile Jacquard print seamless patterning
- Haute Couture Fashionable and Logos
- Girly Package Design
- Fashion Illustrations
Get a feminine, girly logo and make your presence complete! After filling out the survey and telling me your recommendations, I will render 4 thumbnails. You choose the one that best fits your needs. Whether your style is Chic, Retro, Girly, Airy French, Cottage Shabby, Trendy/Modern or just High Class Couture with a girly twist, your logo will be unique!
Comes with 10 revisions.
Logos
A girly logo is a simple mark, monogram or design that is made to be recognized quickly, thus creating a brand for you.
The Benefits?
Many! Girly logos create your identity! A simple graphic can create a brand that is not just unforgettable but always recognized. It always be associated with you and your product or service. Print your girly logo everywhere! From postcards to t-shirts, it is yours to brand as you wish!
Girly Characters
A girly character can be equally as important as your logo. It can be used alone, or along with a logo and illustration. The best part about it, is that the character is you on the web. Your boutique rep selling to customers when you are not there. They can be made to resemble you or in the likeness of whoever you want.
The Benefits?
Just as a logo, a hip character is easily recognizable. Branding is the name of the game here and a trendy girl character will make you a winner. It creates a quick association to you and your product or service! Adding simple text will make it a girly logo. The best part is that she is yours to brand, brand, brand! Use her on your promotional items, store signage and girly stationery.
Hip and Girly Boutique Illustration
La creme de la creme! These hip and girly boutique illustrations can set you apart and the only limit is your imagination. These include patterns, furniture, rugs, wall decor, curtains… Everything you could possibly need inside your boutique on the web! I love these because you can go crazy showing off the style you love best. You can add a few girly characters and show of your family or business partner.
The Benefits?
There are no limits to the benefits! These make gorgeous postcards that only YOU have. The elements inside can decorate your website, further branding you and reiterating your identity, not just on the web, but in the real world. These hip and girly boutique illustrations are so custom, that every detail is a luxury. It adds value to your project and sets you apart from the competition.



