Posts Tagged ‘Stock photos’

After visiting this blog, I was actually surprised to see that a big company would consider purchasing stock art versus original art. What happens when they do? Your branding gets diluted and loses value. But don`t take my word for it. A picture in this case is worth a thousand words, and quite possibly a few thousand bucks.

Both multimillion dollar companies used the same graphics. This faux pas depreciates their brand.

Don`t get me wrong, from a designer`s perspective, it`s great to see your stuff in print. But mass producing illustrations depreciates your value as artist and even more so to their branding.

Crikey!!

Companies can grow overnight, becoming multimillion dollar giants and their tenure will be short lived when at least part of that sale depends on the branding already established. If a sale is commenced, the symbol that represents that company better be as valuable as the company itself.

This is a lot like the guy who goes out with dirty and ripped undies and he has an accident. I am almost sure that the nurses won`t laugh at the holes and stains- that much.

I wonder if any plastic surgeons have thought of using the McDonald`s logo for their breast enhancement practice. McDoctors! I thought of other ones and they were not proper.

Plastic surgery anyone??